Colonia Condesa, Revolución and San Ángel neighborhoods
Mexico City
[Billboard posters, adhesive, brooms]
“To pry an object from its shell, to destroy its aura, is the mark of a perception whose ‘sense of the universal equality of things’ has increased to such a degree that it extracts it even from a unique object by means of reproduction (Benjamin, W., 1936)”.
The rampant ways in which digital information is produced, published and discarded is appaling. The same goes for technology advancements and every day life.
Planned Obsolescence started by scraping posters off the street, these were digitized and later photoshopped with personal inferences or people from my past. One thousand posters were printed and pasted by a professional service of professional billboard workmen in several spots through the city.
As soon as these men finished pasting the posters, other workers were already pasting fresh, new ones from another event.
